Perplexity brings ads to its platform

[ad_1] AI-powered search engine Perplexity says it’ll begin experimenting with ads on its platform starting this week. Ads will appear in the U.S. to start, formatted as “sponsored follow-up questions.” (E.g., “How can I use LinkedIn to enhance my job search?”) Paid media will be positioned to the side of answers, and labeled as sponsored. … Read more

Europe’s DMA forces Meta towards ‘less personalized ads’

[ad_1] Meta, under legal pressure in the European Union over a binary ‘pay us or consent to ad tracking’ choice it currently offers regional users of its social networks Facebook and Instagram, is changing how its regional ad business works again. Little wonder when compliance failure in this context risks fines of up to 10% … Read more

LinkedIn fined $356 million in EU for tracking ads privacy breaches

[ad_1] Bad news for LinkedIn in Europe where the Microsoft-owned social network has been reprimanded and fined €310 million for privacy violations related to its tracking ads business. The administrative penalties, which are worth around $356 million at current exchange rates, have been issued by Ireland’s Data Protection Commission (DPC) under the European Union’s General … Read more

Pinterest faces EU privacy complaint over tracking ads

[ad_1] When it comes to privacy nightmares, Pinterest is unlikely to be the first social app that springs to mind. But the visual discovery engine’s use of tracking ads is the target of the latest complaint from European privacy rights non-profit noyb, which accuses it of breaching the bloc’s General Data Protection Regulation (GDPR) by … Read more

url url url url url url url url url url url url url url url url url url url